Get more from your Retail data with Predictive Analytics

This case study showcases our solution that allows Sales and Marketing to match customers to the products they are most likely to buy through predictive analytics. This case study is just as relevant today as it was just shy of one year ago when we created it. Combining this solution with Cognitive Intelligence such as facial recognition…

Cognitive Intelligence meets Advanced Analytics

Acquiring knowledge of anonymous customers through Cognitive Intelligence is the next generation customer based Business Intelligence. Human behaviour and characteristics such as speech, demographics and emotion can now be expressed digitally and blended that with Advanced Analytics.  Exposé apply this across a number of different use cases as shown in the video.   Or navigate…

Test drive AWS QuickSight

As part of our commitment to deliver the best possible business outcome for our Advanced Analytics customers, we ensure that we remain across the technologies that enable us to deliver such outcomes. This test drive of AWS’ QuickSight BI tool and its underlying parallel processing engine (SPICE) is part of that commitment to our customers and…

The battle of the AMLs – Amazon Machine Learning Vs Azure Machine Learning

As machine learning has become more accessible to businesses and the number of products currently available has risen in the market, the question is regularly asked of us as leaders in data and analytics to recommend, or at least provide insight, into some of those products.  Machine learning has become more accessible and there are…

From watercooler discussion to corporate Data Analytics in record time

For those who have been involved in conventional Business Intelligence projects you will be all too familiar with the likely contiguous chain of events and the likely outcome. It typically goes something like this: The idea is incubated by someone (very often this would be within ICT), a business case for a project is written,…

Strategic Segmentation

Preface Market segmentation is a common practice in marketing and sales in order to better understand – and therefore be better able to target – customers. This same principle, though, can be applied to any business problem where the division of a diverse population into sub-populations based on similarities (or differences) would be advantageous. Fortunately,…

Connecting to Big Data Clusters from Excel

Connecting to big data clusters from Excel is now relatively simple. But those who have tried would have noticed multiple ways to achieve what seems to be the same thing. This article aims to clear these muddy waters a bit. I am using Microsoft Office 365 Pro Plus (Excel 2013) updated to 15.0.4719.1002 Power Query…

Power BI and Microsoft Azure – what’s all the fuss about?

This blog provides a journey starting with Excel and its promotion to BI, it moves on to Power BI version 2 and concludes with a much larger Azure analytical story. Let’s start this journey with some topical statistics. US$97bn the projected annual dollar spend on BI services by 2016. Good 19% the percentage annual growth…